Story Openings–Part 4: Case Studies

From Scott: We’ve had a few blog entries (including our excellent guest blogger, Robert Vardeman) about what a strong opening needs to have to capture the reader’s attention. Character. Setting. Conflict. Hook. Put all four of them in the opening

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Story Openings–Part 3: Voice

From Rick: The last installment left off with the opening from Charles Dickens’ “Bleak House.” This is arguably one of the best openings in literature because it includes all of the elements of a great opening: character, setting, conflict, and

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Marketing: Channeling Your Inner Madison Avenue

From Scott: Marketing. No matter how much sweat and polish you put on your product, if you don’t market it correctly, your chances of making decent sales are slim, at best. This was the topic of discussion at a break-out

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Story Openings–Part 1: Elements of a good opening

From Rick: The opening of your story is the most important piece of writing in the entire work because this is where you either engage or lose your reader. In today’s market, where e-books abound and readers have the opportunity

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Routes to publishing II: The Kindle Select Program

From Scott: Several weeks ago, I discussed the different publishing options available to authors these days. You can go the traditional route, through legacy publishers, with or without an agent. You can pay to have the paper version of your

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Pub-quest: The choice between traditional and self-publishing

From Scott: Scott’s note: Back in September, I wrote a blog entry entitled Publishing Pitfalls, Perils, & Perks. In it, I discussed some of the options available to us, as writers, for publishing our work. I described the techniques involved,

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Self-publishing 2011: A year of changes and face-offs

Here’s our round-up of thoughts from 2011. From Rick: November 19, 2007–Amazon introduced the first Kindle (was it really that long ago?), and the revolution began. Sure, e-books existed long before that. Check out this Wikipedia article. But most folks

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